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Company & History |
Nestle Waters is established in Paris, France in
1872. Nestlé Waters is the world’s leading bottled
water with 75 different brands in 130 countries.
Nestle Waters is the bottled water group of Nestlé
Group centered in Vevey, Switzerland.
www.nestlewaters.com
Nestlé Waters
entered into Turkish water market trrough the JV
agreement signed with Sanko Holding in year 2001.
Nestlé Waters Turkey has two factories as Kestel
(Bursa) and Sapanca (Adapazarý) factories.
Greater involvement for Nestlé in the water industry.
Convinced that the search for good nutrition goes
hand-in-hand with the benefits of mineral water,
Nestlé acquired a 30% stake in Société Générale des
Eaux Minérales de Vittel (SGEMV) in 1969. At the
time, SGEMV was France 's third largest mineral
water company. In the 1970s, Nestlé strengthened its
ties to water by acquiring several German springs
via Rietenauer and Blaue Quellen AG. Then it
acquired a controlling interest in SGEMV in January
1992, and went on in May of the same year to buy out
the entire Perrier Group.
The combined operations are forming to lay the
foundation for Nestlé's long-term commitment in the
bottled water field.
Almost as soon as the Group was created, it started
stepping up its development. It gradually became
established in the rest of Europe and Asia, then in
Latin America . Its American subsidiary already had
a front seat in the United States .
The Group developed "Home & Office" there, a market
segment still relatively unknown in Europe , which
consists of delivering water coolers to homes and
offices.
The Group constantly innovates to support geographic
expansion. In 1992, Nestlé was the first company to
dare to launch a mineral water, Valvert, in five
different countries at once. Its originality lied in
the use of an all-new plastic, P.E.T. (polyethylene
teraphthalate), which is stronger and more elastic
than the PVC used since 1968. Besides, P.E.T. is
recyclable.
The Group has been busy launching other innovative
products as well: sparkling Quézac water, "P'tit
Vittel" water for children, and the sports cap first
used in the United States , then in Europe . In
1995, it created the Water Institute as a repository
for knowledge on water as well as to initiate and
fund research programs on water and hydration.
By the end of 1997, the Group was present on every
continent and the acquisition of Sanpellegrino
propelled it to the top of the Italian market.
New concepts and waters by Nestlé. A new development
phase begins in 1998: on the one hand, the
acquisition of Italy's leading bottled water
producer, known by the name of its prestigious S.
Pellegrino brand; on the other hand, the launch in
Pakistan of the first multi-site bottled water under
the Nestlé brand, NESTLE® PURE LIFE® , a safe, healthy,
easily transportable, pleasant tasting water for the
whole family at a reasonable price.
Six years after its launching, NESTLE® PURE LIFE® is
established on 18 countries of Asia, Middle-East,
Africa, North America and Latin America . 2000 was a
year of accelerated development in Home & Office
Delivery. Within a few months, thanks to targeted
acquisitions such as Al Manhal in Saudi Arabia , Dar
Natury in Poland , and Aqua Cool in the UK , Nestlé
Waters jump to the lead of this new sector in Europe
and the Middle East , thus expanding its North
American leadership. The same year, the Group
implements the multi-site brand concept in Europe ,
by launching Nestlé Aquarel, the first pan-European
brand of spring water, in six countries
simultaneously. The brand is now present in 8
European countries. In 2002, the Group adopts the
name Nestlé Waters.
The past 10 years have seen Nestlé Waters strengthen
its market positions. Established today in 130
countries, with a portfolio of 77 brands, Nestlé
Waters continues to meet the consumer needs thanks
to the wide variety of its offer in terms of
distribution and product mix.
Key Dates
1843: Henri Nestlé Established his first lemonade
bottling factory
1969: acquisition of a 30% stake in the Société
Générale des Eaux Minérales de Vittel, in France
1974: acquisition of the German Blaue Quellen Group
1987: Nestlé S.A. takes a majority stake in Vittel.
1992: acquisition of the Source Perrier S.A. Group.
Nestlé becomes the leading player on the world
bottled water market, under the name Nestlé Sources
International (NSI)
1996: NSI changes its name to accelerate its
international development and becomes Perrier Vittel
S.A.
1998: Take over of Italy 's leading bottled water
producer: Sanpellegrino. Launch of the first
multi-site bottled water under the Nestlé brand:
NESTLE® PURE LIFE®
2000: simultaneous launch of Nestlé Aquarel, pan
European spring water on six markets. Home & Office
Delivery becomes a strategic development priority
for the group.
2002: Perrier Vittel becomes Nestlé Waters.
2003: Nestlé Waters celebra |
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